Vivid. Sharp. Award-winning.
These are just a few of the words being used to describe the latest addition to Kodak's huge film portfolio: EKTAR 100.
In September 2008, Kodak introduced EKTAR 100 in 35mm (135) - the most commonly used format for film. Impressed and enthused photographers immediately flooded Kodak with requests to produce it in 120 - a medium format that is larger than 135 and is often preferred by pros and serious hobbyists. In February 2009, the photographers got their wish as Kodak released EKTAR 100 in 120.
EKTAR 100 sets itself apart from all other films with its extremely high saturation, vivid color, and the finest, smoothest grain of any color negative film available today.
EKTAR 100 is also quickly racking up industry recognition - it won a Professional Photographer's HOT ONE 2009 award and an American Photographer's 2009 Editor's Choice award. With all this said, it's no surprise that reviewers love it. See for yourself:
Jonathan Eastland of The British Journal of Photography concludes his review by saying "I will no doubt tackle many new projects with [EKTAR 100 in 120]."
Figital Revolution's Stephen Schaub review explains that EKTAR 100 in 120 "scans quite easily, has great contrast and color, [and] very fine grain with good sharpness."
Brain Auer of Epic Edits had such great results testing EKTAR 100 in 120 that he said he would probably use the film exclusively for his medium-format camera.
Max Cooper from Dark Topography loves that EKTAR 100 in 120 retails for less than five bucks a roll, and calls EKTAR 100 a "brilliant move by Kodak."
Photo Utopia's Mark Antony Smith is a fan of EKTAR 100's "punchy colors" and concludes his review of the 135 format by saying, "I think Kodak have shown with this film (and the updated T-Max) that they are committed to providing film users with high quality materials - film is not dead!"
There's even a Flickr group dedicated exclusively to the film.
What do you think of EKTAR 100 in 135 and 120?
 |
